New Name, New Image?


In a recent interview with Phoenix Sun Times, pop/rock artist Christofer Drew, better known as the frontman for NeverShoutNever, threw fans for a loop when he said that he has decided to change the name of his band to Christofer Drew and the Shout. He states that he is tired of the negative connotations associated with NeverShoutNever and he wants to shed that image and just start over.
"I want to start over and start something new. I think people have the wrong idea about us. I want to bust out the Stratocaster and play some feel-good shit. I'm just a kid playing music. There's a bunch of kids playing music, and if (my fans) are really into this acoustic stuff, they can find 100 other kids doing it." – Christofer Drew
 It is one thing to be considered a serious musician by the industry, but can it be done by just simply changing the name of your band? People will still know what band it used to be, so the "negative connotation" is still there.
Do you think Drew is going about maintaining a new image the right way? Does a new name necessarily mean a new image?